How To Get Publicity For Your Business

How To Get Publicity For Your Business

Most small businesses don’t have a big advertising budget, so they need to be creative about their approach. Fortunately, there are a few ways they can gain free publicity and today we’re going to show you five methods that work really well.We’re assuming you’re...
Creating A Call to Action That Works

Creating A Call to Action That Works

A Call to Action (CTA) is the part of your marketing and promotions that tells your client what to do next. You know what they look like. Buy Now! Click here! Subscribe Now! If you’re not using a CTA, you’re probably losing money. If you are, however, using a CTA but...
Rebranding: The Whys and Wherefores

Rebranding: The Whys and Wherefores

You don’t set out in business to rebrand, and the decision to do so, should never be taken lightly. Rebranding is usually done when a company has been in business for a long time and wants to update their look, amend their mission statement, or alternatively has...
Are You Elevator Pitch Ready?

Are You Elevator Pitch Ready?

Walking into a crowded room to represent your business is made much easier when you are elevator pitch ready. It can take much of the edge off because you know just what to say when you meet someone new, and it can reduce the anxiety of attending events alone. But as...
How To Benefit From Free PR

How To Benefit From Free PR

As a creative entrepreneur or business owner, any Public Relations (PR), particularly those that cost you nothing, is a bonus. There are ways and means of getting your name out there without having to dip into your wallet deeply and regularly, but where do you start?...