Posts Tagged "creative vision"

Can A Business Consultant Help My Organisation?

Posted by on Apr 12, 2017 in Blog

Can A Business Consultant Help My Organisation?

Running a small business can be difficult, and it is often a struggle to see the wood for the trees. You may have a general idea of where you want to go but aren’t quite sure how to get there. That is where a qualified business consultant comes in. A business consultant can help you plan your strategy and enable you to set up benchmarks to measure your ongoing progress. They can offer simple recommendations on pricing or marketing that will improve both your sales and cash flow exponentially. A qualified consultant can even provide advice on competitor analysis or suggest tools to make your business run more efficiently. Here are some reasons why you may consider hiring a business consultant. A business consultant is knowledgeable in a particular field As an entrepreneur, you may be knowledgeable in creating a product, but not in selling. You may be good with the small details but cannot focus on the big picture. Wherever you may be lacking in your skillset, a business consultant can help. Rather than struggle in an area which you know nothing about, a business consultant can jump right in and offer advice. A business consultant can help...

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How To Grow Your Team Successfully

Posted by on Apr 5, 2017 in Blog

How To Grow Your Team Successfully

When entrepreneurs start out in business, they spend many long days and nights setting it up, managing the cash flow and trying to grow the business. But it gets to the point where one person cannot do it all. The hard work of all business owners comes at the detriment of their social life, their relationships and their down time and there just never seems to be enough hours in the day to get everything done. When you find that you are juggling the day to day issues rather than thinking creatively about your business, then it is time to make some changes – it is time for you to consider to grow your team. Seek out qualified staff When you get to this stage of your business, it is important that you consider taking on another team member, or even more than one. Qualified staff members are imperative to the growth of your business and are a key part of your business being seen as successful. But before you jump in with your eyes closed, it is important for you to ascertain where you need assistance and whether you are looking at full time or contracted staff. Both...

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Selfies In The Workplace

Posted by on Jan 11, 2017 in Blog

Selfies In The Workplace

Love them or hate them, selfies are a growing trend. According to an article in the Daily Mail, over 24 billion selfies had been uploaded by Google in 2015. Other statistics from Infogr.am indicate that over 1 million selfies are taken each day. And interestingly, the citizens of Australia, the United States and Canada are leading the way. Taking a selfie and posting it to social media isn’t limited to celebrities and millennials. Everyone seems to be getting in on the craze. Even older, religious figures, such as Pope Francis, have struck a pose. Taking a selfie and posting it online isn’t just a way for individuals to connect with their friends. The selfie can help small businesses increase engagement with their current customers and draw attention to their brand. Use Selfies to Connect with and Bond with Your Target Audience Used correctly, selfies can help you create a brand known for the difference that it makes. A carefully chosen image has the power to invoke an emotional response in viewers, and forge bonds, increasing customer loyalty and transforming customers into followers and fans. Do you want your customers to fall in love with your brand? Help them connect with you...

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How Important Is Creativity In Your Business?

Posted by on Dec 7, 2016 in Blog

How Important Is Creativity In Your Business?

It is easy to believe that creativity should be left to the departments which require a high level of creative thinking such as marketing and graphic design. Realistically, however, creativity is a vital part of each unit, even in such areas as accounting and human resources. Why do you need creativity in your business? Without creativity, your business is not able to outperform their competitors. You are at a high risk of attaching yourself to unhelpful or effective routines which have the potential to limit your success and growth. Creativity can lead to winning marketing campaigns and an increase in sales. It can also build a tight-knit organisational culture that is based on and encourages creativity within each team. A cross-departmental approach may need to be undertaken to ensure that “creativity brief” is understood by all departments. It is the large number and diversity of ideas that will give your business a greater chance to succeed. Freedom of expression in a business environment naturally opens itself up to a high level of creative thoughts and actions. Don’t restrict the potential of your staff, or yourself, for that matter. Acknowledge that creativity is an important part of your business? While...

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Business Tips From A Fashion Designer

Posted by on Mar 25, 2015 in Blog

Business Tips From A Fashion Designer

Entering a crowded market and finding a way to compete is difficult, especially when your core business involves one of the creative fields where you actually make, create or build something. Creative types, however, can gain an edge over their more established competitors that follow more traditional business models. They just need to take their unique way of looking at the world and apply it to the way that they do business. In a recent Open article, the internationally known fashion designer Annie Thompson shared her secrets to making a creative business thrive, despite being in a competitive space. Try some of these strategies to increase your success in a crowded market. Do It Your Way – Craft Your Business Model Around Your Passion and What Feels Right to You When you start a business, there is a lot of pressure to copy what others are doing, but this can make it difficult for creative types to compete against larger operations that can churn out a larger number of items more cheaply or that have a larger number of locations from which to sell their products. Thompson is passionate about designing and creating limited runs of clothing with a...

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