Posts Tagged "blog posting"

Maintaining A Social Image

Posted by on Apr 1, 2014 in Blog

Maintaining A Social Image

With the online world becoming increasingly social, it is more and more important to maintain a presence on social media. Consumers and customers are also wanting to know more about YOU, the person behind the brand and business, to know who it is they’re dealing with and if you are worthy of their custom. There is a fine line between sharing a bit of yourself, and over-sharing yourself. Whilst they want to know about you, they also need to know you are reliable and trustworthy, and although it may seem overwhelming and complex (and overwhelmingly complex), maintaining a social image is not as difficult as it can appear. Keeping in mind that each business has their own, relatively unique market comprising clients who want and need different things and will interact with you in different ways, and each business owner has their own, unique personality, there is no set rule about scheduling or what, how and when to do things. First and foremost, however, you want to remain active and consistent. Post something each day, or even a few times a day. Ideally, you want to draft up a posting schedule; what you will post, where (Facebook, Twitter, Pinterest,...

Read More