Building Some Culture Into Your Company

by | Jun 17, 2014

One of the hot topics in management today is company culture and how important company culture is to the success of any business. While most of us have heard the line, “businesses with a strong company culture tend to be more successful,” what exactly does that statement mean?

What is Company Culture?

It isn’t easy to define what is and is not company culture. Many pundits say that it is the shared practices, attitudes and beliefs of a company’s employees, or that it is the “way” that a company gets things done. While it can be hard to define company culture in words, it can be even more difficult to figure out how to create a strong company culture.

Most successful business owners agree that building a positive company culture that strengthens a company begins with finding the right people and clearly defining the company’s mission statement.

To be successful, owners and managers need to think outside of the box and realise that often it is more important to hire employees based on attitude and integrity rather than experience. After all, it’s easier to help an employee acquire the technical skills that they need to do a job, but it’s much more difficult to change an employee’s attitudes and values.

Clearly defining the company’s mission statement is also a crucial part in building a strong company culture, because every plan, goal, objective and action derives from it. It’s impossible to ensure that your people are 100% focused and aligned with your goals and objectives if they don’t understand the true mission of your company. While the mission of most companies is to operate at a profit, how they intend to act towards employees, contractors, vendors, suppliers, customers and others along the way is part of the mission statement.

How Does Company Culture Show?

Most of us can instantly recognise businesses with a bad company culture, because it shows. These are the places that people hate to do business with and employees hate to work there. Media, websites, and chat rooms are filled with horror stories about these companies. Ultimately, most of these businesses fail because their poor company culture leads to products and services that don’t meet needs, empty shelves or indifferent employees that run off the customers. The worst of the worst tend to face legal suits because their company culture leads to illegal practices. Sometimes they are closed when their practices lead to the loss of life or other endangerment to the public.

Businesses with a strong, positive company culture are also easy to spot. Most of us know the companies that have a company culture that focusses on great customer service, innovation or creativity because these are the places that most of us prefer to shop. These are companies that tend to remain successful and weather economic downturns, changes in leadership, or advances in technology.

How Can Company Culture Work for You?

By improving your company culture, you are giving your business an undeniable edge. A strong company culture is a competitive advantage against other businesses in your industry that have a weak or negative company culture. With a strong company culture, you can be assured that you are hiring the best people that will work tirelessly to achieve your goals and take ownership of their role in your company. By hiring fully engaged people, your employees become advocates for your company. Together, they create an energised environment that is favourable for finding new ideas and solutions for any issues that arise.

Tips to Get You Started Building and Improving Your Company Culture

Improving your company culture is easier than you think. The following tips can help you get started building a stronger company culture.

  • Listen to Your People. You can create a more open environment and positive atmosphere by listening to your people. Seek their input and advice in all aspects of the operations of your business. This helps everyone feel vested in your business and responsible for its success. People are more likely to come to you with their ideas and suggestions when they feel that their opinions matter and that they won’t face repercussions for making suggestions that are outside of the box.
  • Reward and Acknowledge Your People. Everyone likes to feel noticed, and all of us put forth our best efforts when we believe our managers care and notice our work. Look for ways to specifically praise your people when they get something right. Consider tying at least part of your employees compensation to how well they innovate and achieve goals while adhering to your company’s values.
  • Look for Strengths and Manage Weakness. Hire people, as well as assign tasks and objectives, based on your people’s strengths, because everyone has a weakness. The clever, successful manager will learn how to help an employee manage their weaknesses while they focus their strengths and best skills on the task and goals at hand.

You will definitely see a change in the environment once you start to make improvements and your company culture is viewed in a positive light.

Want to find out more?

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2017-10-13T04:20:03+00:00

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I have really enjoyed working with you guys and look forward to a successful 2013. From the moment we started with TAS I have seen value. The figures are accurate, you are accessible (and approachable!) and most of all – you are cool people!
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"Sophie is so professional – careful, attentive and punctual – she has made managing my accounts not just easier, but a whole lot less stressful"
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2017-10-13T09:21:50+00:00

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Sophie has been a tremendous support and guiding light for my business. I have continually succeeded when acting on her advice and by using her services. Her products are fantastic and her ideas and accuracy is out of this world. I would never hesitate to recommend Sophie’s services and I would invite anyone to contact me for a referral.
Sophie has the spirit of the Entrepreneurial Business Owner! Whether she is running a successful single family website, creating a product for small business owners or running her own bookkeeping agency she is always right on track as to what small business needs. If you want to speak to someone who not only knows what business owners are going through-she also does something about it- then don’t miss out, connect with Sophie! She is someone who can not only think outside the square- she has true strategic thinking; which is often spoken about but is rarely truly placed into action.

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Councillor at Warringah Council

2017-10-13T09:25:16+00:00

Sue Heins
Councillor at Warringah Council

Sophie has the spirit of the Entrepreneurial Business Owner! Whether she is running a successful single family website, creating a product for small business owners or running her own bookkeeping agency she is always right on track as to what small business needs. If you want to speak to someone who not only knows what business owners are going through-she also does something about it- then don’t miss out, connect with Sophie! She is someone who can not only think outside the square- she has true strategic thinking; which is often spoken about but is rarely truly placed into action.
Sophie is an amazing business woman. She is able to take the complexities of business and break them into manageable pieces for small and home based business owners to work with. She’s clever, creative, supportive and very generous. She’s the reason that so many small businesses are doing so well. If yours is a small or home based business then Sophie is someone you need to know.

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2017-10-13T09:26:35+00:00

Anne Maybus
Writer and Content Creator, Clever Streak

Sophie is an amazing business woman. She is able to take the complexities of business and break them into manageable pieces for small and home based business owners to work with. She’s clever, creative, supportive and very generous. She’s the reason that so many small businesses are doing so well. If yours is a small or home based business then Sophie is someone you need to know.
Sophie is efficient, direct and gets the job done. She responds quickly, keeps me updated and has a way of simplifying things and making my life easier. She is all about efficiency and that’s what makes it great to work with her, I highly recommend her to anyone who wants someone to efficiently look after their books and she is great value for money too.

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Strategic Resourcing Manager

2017-10-13T09:28:24+00:00

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Sophie is efficient, direct and gets the job done. She responds quickly, keeps me updated and has a way of simplifying things and making my life easier. She is all about efficiency and that’s what makes it great to work with her, I highly recommend her to anyone who wants someone to efficiently look after their books and she is great value for money too.
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2017-10-13T09:30:45+00:00

Robert Gerrish
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I’d been stalking Sophie for a while since I saw some of the great work she did at Ideas Book. What she’s up to at the SOHO Agency is equally impressive and I’m delighted to have someone working in this space who I feel so confident referring onto others. Keep being brilliant Sophie!
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Director, Virtual Elves Outsourcing Solutions

2017-10-13T09:30:59+00:00

Kristy Smith
Director, Virtual Elves Outsourcing Solutions

Sophie is an incredibly savvy business owner, for whom I have great respect. She has always been very clear and detailed in her instructions, is always very focused on her business objectives, and displays a business model that you can aspire to as a small business owner. I have no hesitation is recommending her work at The Accounts Studio.
I have had many a chat with Sophie on the networking circuit. Sophie has a strong profile and reputation within business circles and I wouldn’t hesitate to recommend her to any soho needing direction, support and encouragement. I have a passion for educating small business myself and wholeheartedly support Sophie in her endeavour to actively reduce costs for those who may be unintentionally making uninformed decisions relating to business management. Many business owners are unnecessarily outsourcing tasks which are misdirected or can be achieved inhouse.

Gai Hook
Virtual Sales Strategy

2017-10-13T09:32:05+00:00

Gai Hook
Virtual Sales Strategy

I have had many a chat with Sophie on the networking circuit. Sophie has a strong profile and reputation within business circles and I wouldn’t hesitate to recommend her to any soho needing direction, support and encouragement. I have a passion for educating small business myself and wholeheartedly support Sophie in her endeavour to actively reduce costs for those who may be unintentionally making uninformed decisions relating to business management. Many business owners are unnecessarily outsourcing tasks which are misdirected or can be achieved inhouse.
I’ve worked with Sophie as a contributor to Confessions of a Mumpreneur – a fantastic book that she dreamt up, edited and produced. Apart from producing fabulous books that help so many others realise their entrepreneurial dreams, Sophie is an astute business person who is making her mark on her own terms. Watch this space – I’m sure we’ll see and hear a lot more from Sophie Andrews in the years to come.

Jennifer Dalitz
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2017-10-13T09:50:01+00:00

Jennifer Dalitz
Gender Diversity expert, Career Coach, Award winning blogger on women, work & leadership @ www.TheSheEOBlog.com

I’ve worked with Sophie as a contributor to Confessions of a Mumpreneur – a fantastic book that she dreamt up, edited and produced. Apart from producing fabulous books that help so many others realise their entrepreneurial dreams, Sophie is an astute business person who is making her mark on her own terms. Watch this space – I’m sure we’ll see and hear a lot more from Sophie Andrews in the years to come.